In what ways does your media product use, develop or challenge forms and conventions of real media products?
My media product is a Sports Drama Genre similar to Rocky.
To make sure that we achieved our genre we made sure that our editing, sound effects and mise en scene were perfect and clearly indicated our genre to our audience. For lighting to we chose to do it mainly during morning to show how our main character would wake up early in the morning to train no matter how harsh the weather or how tired he was. We chose a motivational song to go along with it that built the effect of power, strength and determination. We also chose to use fast cuts in the scenes when we were editing to build the effect of speed. This made the training look intense and gave it more impact on the audience. We didnt want to record our piece in a park or just somewhere on the street so we decided to record in the best settings possible. For this we chose Isis running track after getting permission from the mananger, Gyms for the weight lifting and a drama classroom with lights for the boxing clips.
Boxers usually train on treadmills in gyms but we chose to have our boxer doing laps around our running track, this made challenged our idea of a conventional media convention but it wasnt pushing the boundaries as much. We also had to make sure we didnt make it to much of a music video. For this we had to add a voiceover and also make sure there were clear moments were music was not being played.
From the screenshots below you can see some of the ways in which we tried to follow the convention of our final piece.
We re-created the normal Push ups, Weightlifting and Running as Rocky did in his training.
But we also tried to challenge our convention by showing Jamal punching in a flashing atmosphere rather than on a boxing bag or in a gym. We did this to create the effect that he was still a beginner and learning the basics aswell as showing that he doesn't have the equipment needed to complete his training fully.
Overall we stuck closely and didnt challenge the convetion as much in order for it to be distributed more by bigger companies. Sometimes change and difference is a good thing but our story line was intresting enough for us not to have to challnege to convntion to a limit where the genre would be confusing as to what it was.
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